Chiratidzo cheBhuku (Brand Identity) Atb ichiratidzo chebhizinesi chakagadzirirwa mugadziri wezvidzitiro zvemascreen, magirazi akaomeswa uye makesi anodzivirira. Chiratidzo chikuru ipfupi mufananidzo wegorira, uyo miromo yake yakaumbwa zvinoratidzawo mutsara T, unomiririra tekinoroji. Mufananidzo wegorira unoratidza simba nekuchengeteka, uye zvinhu zvinoenderana nenzvimbo dzokumatenga uye zvematongerwo ezvinhu zvenguva inouya zvinoratidza unyanzvi hwetekinoroji hwechiratidzo ichi. Rogo iyi yakavakwa pamusoro pemifananidzo iri nyore yegeometry. Mifananidzo miviri yegorira inogona kusanganiswa, uye kuratidzwa kwazvo kunogona kushandurwa, saka chiratidzo ichi chinogona kushandiswa munzira dzakasiyana-siyana uye pamiyero yakasiyana.
Zita rechirongwa : Atb, Vagadziri zita : Menghao Zeng, Izita remutengi : Shenzhen Chushan Design Culture Group Co., Ltd..
Dhizaini iri rakanaka ndiro rakahwina mubairo webronze muhukwidza hwedhizaini yemifananidzo, madhiro uye kurongedza zvinoonekwa. Munofanira zvechokwadi kuona muunganidzwa wemabasa edhizaini evagadziri vakahwina mubairo webhuronzi kuti muwane mamwe mabasa mazhinji matsva, ane mazano matsva, epakutanga uye ane unyanzvi hwekusika edhizaini yemifananidzo, yemifananidzo inotsanangura uye yekutaurirana kuburikidza nezvinoonekwa.